our services

Rather than applying a fixed business model HCRC creates a bespoke service that is tailored to suit your company needs.

sales services:

Strategic planning & forecasts
Recruitment & training
Sales audit & review
Increasing membership net gain
Proven membership sales system
Membership Pricing
Maximising secondary spend

feasibility studies:

Demographic breakdown (MOSIAC 2009)
Competitors analysis
Financial planning
Membership target market & fees
Successful marketing initiatives for start ups

retention services:

Member/customer service training
Retention strategies
Implementation of retention system
Retention/attrition forecasting

operational services:

Club design and fit out
Health & safety audits
Human resources consultancy
Member pathway & induction process
Front of house efficiency
Food & beverage – making it work
Spa marketing & operations

marketing services:

Demographic reporting (MOSIAC 2009)
Design & implementation of marketing plan
Budget based marketing
Lead generation planning
Advertising & PR
Referral strategies

financial planning services:

Membership audit & reconciliation
Cash flow management
Financial procedures & control